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Safeway Open

Safeway Open

Brief: To create eye-catching artwork that helps Heineken stands out against the competition while still speaking to the Safeway Open consumers

 

Elements of the campaign

Putskee

Metal Tacker

Cooler Strip

Shelf Blade

Table Tent

Tuck Card

 

Key Visual

Poster Artwork. I created all elements of the illustration using Illustrator.

 

Golf cart Product Display

Copy:

Copywriter: Allison Babin
Associate Copywriter: Christopher Zarb

Leadership:

Senior Art Director: Rebecca Hawley
Creative Director: Christopher Nazzaro
Group Creative Director: Alex Muñoz